Here is some text. Lots of text. We know italics and bold text work. What about the rest of this? Links work, so that’s good.

How about a list? Here’s a simple list:

  • Here’s a bullet.
  • Bullet point 2.
  • That’s a great point!

What about a numbered list? There are a few good reasons to test it:

  1. People love numbers.
  2. People respond to numbers really well. They’re oddly conversational.
  3. Numbered lists spur conversation for some reason.
  4. Numbers look good.

Here’s an H2.

Here’s some text below it. We never want to ingratiate the reader by including 800 different header styles, but we might as well ensure that the ones we have work. That means testing each different style with some boilerplate text. Trust me, this is super important. If y’all look good, y’all are ahead of the game.

How about an H3?

Here’s some text below it. We never want to ingratiate the reader by including 800 different header styles, but we might as well ensure that the ones we have work. That means testing each different style with some boilerplate text. Trust me, this is super important. If y’all look good, y’all are ahead of the game.

You probably won’t need an H4.

But we should test it anyway.

H5?

Boy, you’re really going for it. I mean, okay, if you need this, you need it.

Finally. H6.

Honestly folks, I don’t mean to be rude, but if you see an H6, they blew it.

Invest

This is an exhausting exercise, isn’t it?

I don’t have to tell you things are bad. Everybody knows things are bad. It’s a depression. Everybody’s out of work or scared of losing their job. The dollar buys a nickel’s worth; banks are going bust; shopkeepers keep a gun under the counter; punks are running wild in the street, and there’s nobody anywhere who seems to know what to do, and there’s no end to it. 

We know the air is unfit to breathe and our food is unfit to eat. And we sit watching our TVs while some local newscaster tells us that today we had fifteen homicides and sixty-three violent crimes, as if that’s the way it’s supposed to be! We all know things are bad — worse than bad — they’re crazy. It’s like everything everywhere is going crazy, so we don’t go out any more. 

We sit in the house, and slowly the world we’re living in is getting smaller, and all we say is, Please, at least leave us alone in our living rooms. Let me have my toaster and my TV and my steel-belted radials, and I won’t say anything. Just leave us alone.” Well, I’m not going to leave you alone. I want you to get mad! I don’t want you to protest. I don’t want you to riot. I don’t want you to write to your Congressman, because I wouldn’t know what to tell you to write. I don’t know what to do about the depression and the inflation and the Russians and the crime in the street. All I know is that first, you’ve got to get mad. 

Peter Finch, *Network*

If you haven’t seen Network, really, add it to your watchlist. It’s timely. That’s a quote from it.

And who doesn’t love Good Will Hunting? Great movie. Robin Williams is great.